Analisis Behavioral Intention Dan Use Behavior Terhadap Pengguna Fintech Dana Menggunakan Metode Utaut 2

Komang Putri Damayanti; Sephy Lavianto; I Gst Agung Pramesti Dwi Putri

doi:10.56327/jtksi.v5i3.1226

Analisis Behavioral Intention Dan Use Behavior Terhadap Pengguna Fintech Dana Menggunakan Metode Utaut 2

Komang Putri Damayanti⁽¹⁾, Sephy Lavianto⁽²⁾, I Gst Agung Pramesti Dwi Putri⁽³⁾,

(1) Sistem Informasi Akuntansi, STMIK Primakara, Denpasar, Bali
(2) Sistem Informasi Akuntansi, STMIK Primakara, Denpasar, Bali
(3) Sistem Informasi Akuntansi, STMIK Primakara, Denpasar, Bali

Corresponding Author

Abstract

Fintech DANA is currently used for non-cash transactions due to the convenience and practicality of transactions offered by service providers. However, it is currently unknown to what extent the success of the electronic wallet that has been implemented and there are still problems such as loss of balance, failure to top up balances and the features of the DANA application that are still poorly understood. One of the determining factors for the success of a system that is implemented is from the side of user acceptance, namely behavioral intention (user interest) and use behavior (user behavior). The purpose of this study was to find out what factors could influence the Behavioral Intention and Use Behavior of DANA Fintech Users towards private workers in the city of Denpasar. This research was conducted using a quantitative approach, distributing online questionnaires, and analyzing data processing using SPSS version 25 and SmartPLS 3.0 software. the results of the 12 (twelve) hypotheses proposed, 7 (seven) hypotheses were declared insignificant and rejected because the T-statistical value of the hypothesis was less than 1.96, while 5 (five) hypotheses were declared significant and accepted because the T-statistical value of the hypothesis is more than 1.96. The results of this study are expected to be one of the considerations in making decisions for electronic wallet service providers to be implemented more optimally.

Keywords

behavioral intention and use behavior, fintech DANA, UTAUT 2 and PLS – SEM

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